Generating Entrepreneurial Ideas for Business Development

Economic development and market changes have led to the need generate entrepreneurial ideas in order meet changing customer demands. However, these are not seen as opportunities for generating ideas. Therefore, purpose of this study is identify determine most important elements process forming Mixed-method research that involved modified Delphi technique, nominal group technique interpretive structural modelling was used study. At first, a questionnaire set up followed by and, finally, modeling model design. The experts were 12 lecturers from higher institutions. findings show evaluating improving existing element should be given priority. contribute piece valuable information educators’ practice policymakers shaping more effective entrepreneurship education.